Friday, September 6, 2019

Ten Simple Ways to Improve My English Essay Example for Free

Ten Simple Ways to Improve My English Essay 1. This is what most people would advise: read. Read anything and everything in English. You can read storybooks, newspapers, magazines, blocs, comics, English textbooks, instructions and ingredients on food packages, advertisements, etc. For story books, don’t force yourself to read something too difficult or something you know you won’t enjoy. Make reading fun! Read books that you enrjoy eading. I hate to read books that bore me too. 2. Watch English movies with subtitles. This would be my favorite way of learning English. Not only do I get to have a fun time watching the movie, I’d be learning new words at the same time and knowing how to pronounce them! Usually, you can get movies with English subtitles on DVDs. 3. Listen to English songs. Read the lyrics as you listen to the songs. Listen to your favorite songs and sing along to them Actually, turning on the radio or putting on an English Music CD might just be one of the best ways to retain or remember vocabulary and grammar that you hear in the music lyrics . According to BPS Research Digest, as sighted in the May 2008 addition of psychologies  Magazine, the answer to the age old question of learning a language, might lie in a songThe researchers concluded that we find it easier to remember words if theyre set to music, partly because its more emotionally engaging, but also because the words are structured in a way that makes it easier for us to segment the information and store it in our memories. So turn up your speakers or put on your headphones and prepare to learn English with music. In addition, by combining the benefits of music with reading the lyrics simultaneous you will be able to learn English faster. Try it out with Perhaps , Perhaps, Perhaps by cake. The songs I have just said are clear, fun and usually focus on a specific form of grammar. . 4. Start a bloc in English. This is one way for you to practice your writing. Blog on something that you love. If you are a fan of movies, start a blog and write about your favorites movies, your favourite characters, what you think could be improved in the movie, what new movies to expect next year, etc. Besides blogging, try joining online forums, engage in online chatting and more. 5.If you don’t want to maintain a blog, why not write to a pen pal? It’d be even more fun to have a pen pal from a different country! I used to write to other people from the US, Germany, Mexico, and even Yugoslavia. I remember feeling excited when I see letters with foreign stamps on it in my mailbox. If you don’t want to spend too much money on stamps, then get a local pen pal. Perhaps Email will do. 6.Write in your diary/journal in English. This is where you can write anything in it. But if you do write something you wouldn’t want others to read, make sure you hide it somewhere safe! Or try not to write anything offensive at all in case someone does find it. You can also write about neutral stuff like the places you went that day, what you ate, who you met, what you did, etc. 7.Be best friends with a good English dictionary. You can use Oxford, Collins, Cambridge,. Buy a dictionary that you’re comfortable with and USE it at all times. Keep it next to you when you’re reading. I always put my favourite Oxford dictionary by my side when I’m reading. So when I stumble upon a word I don’t know, I don’t have to get up and look around for it. It’s right there by my side. Thus, I have no excuse for not looking the word up! 8.Speak the language whenever you can. Speak it with friends and family. You can also sing along to English songs! Try karaoke! Don’t be shy to try speaking the language. Don’t be afraid that others will tease you. In fact, they’ll admire you for your courage and confidence. I think that is the best way to improve in language skill is to use it!! Even if you have a problem with it, you should still keep on trying! Theres no better way than to practice, just like sports or art or any other skill that one tries to learn. Reading is also excellent, but when you talk to native speakers, it brings confidence and skill! I am also learning a language that is not my own, and I can say truly that the native speakers will usually for the most part help you and be encouraging; almost anyone appreciates a foreigner trying to learn their language. So, just keep trying to practice with people. Go out with friends, start up conversations, try out your grammar, and also listen to the native speakers. Try to mimic their grammar patterns and listen to what context the words are being spoken in. This is something that printed material can not give you. But remember the #1 thing: dont be afraid! You can do it! Dont let anyone tell you that you are not good. It takes time, and just keep trying! If people intimidate you too much, try listening to tapes, I know people that do this and get good results. But nothing will be better than just talking to people who speak english. Dont be afraid to ask the person, Can you explain? or I dont understand; can you repeat it? 9.Learn a new word a day. Keep your own vocabulary notebook and write a new word and its meaning in it every day. Refer to it as often as possible so that the new words will stick in your head. 10.You can also learn new phrases, idioms or proverbs a day. A kick in the teeth, sit on the fence, make a clean sweep, a bird in the hand is worth two in the bush, a man’s home is his castle, etc. When you come across a saying that you like, write it down and its meaning in your notebook! Actually, there are many more ways for you to improve your English. If you have extra money to spend, you can even sign up for English courses, English camps and so on. But why throw away your money when you can learn the language in cheaper waysLearn at your own pace. There’s no need to hurry when learning something especially a language. Make learning English fun. Don’t give up too soon or get discouraged. Don’t get stressed out when it becomes a little difficult.

Thursday, September 5, 2019

Theory Of Career Construction Psychology Essay

Theory Of Career Construction Psychology Essay The purpose of this case study is to apply Savickas Theory of Career Construction to a volunteer client Yelonda J. Complete a narrative interview using the structured interview questions in the Career Style Interview, and employing the six steps. Discuss interpretations, observations and obtain her feedback. The theoretical foundation of Career Construction theory (CCT) has its beginnings from Constructivism, and according to Sharf (2009) Constructivism is a psychological approach that has developed out of a postmodern philosophical position. It has been stated the Postmodernism period was a reaction to modernism, in that it highlighted differences in individual views rather than a one-sided, rational scientific view of modernism. (Sharf 2009) Constructivist saw individuals as creators of their own destiny, and constructivist counselors sought to help clients discover that meaning and resolve any discrepancy. (Sharf 2009) According to (Sharf 2009, p316) the constructivism approach was greatly affected by the changing of the work environments in the 1970s. Employees were no longer staying with one position for their whole work life, as companies were becoming less loyal to employees and watching out for own bottom-line by downsizing their workforce to part-time. Employees soon discovered they needed to take charge of their future and looked to career counselors for help. According to (Busacca, 2007) constructivist career counseling attempts to answer one question how can an individual negotiate a lifetime job changes and not lose a sense of self? Career construction theory (CCT) came about to help individuals develop meaning out of their career choices and actions. CCT address how an individuals career is made from its personal and social constructs. These constructs are not actual real reality, but an individuals representation of that reality. CCT defines career as an objective and subjective construct. Objectively speaking, career is a listing of positions from the past to present. Subjectively, career is the personal meaning or a pattern of experiences form past, present, future. (Savickas, 2005, p43) CCT is made of three distinct perspectives and each seeks to determine how the individual views their life and career working together. (Busacca, 2007) These perspectives also help career counselor see how each individual views, makes adjustments and creates from their life experiences. These perspectives are life theme, career adaptability, and vocational personality. The Purpose and the Suppositions The purpose of CCT is to help the individual discover the subjective meaning in their work. In helping the individual discover this type of meaning, Career construction approach (CCA) stress the importance of the relationship between the individual and the counselor. Life themes In the previous career development theory we covered, Hollands inventories were used to obtain critical information about the individual, and make predictions of a career path and likely hood of success. Career Construction theory takes advantage of individual narrated stories to discover meaning behind the content. (Busacca, 2007) It has been stated pattern is the primary unit of meaning. By consciously organizing and binding together these discrete experiences, a unifying life theme patterns (Savickas 2005, p 58) pattern becomes a fundamental and essential way of being because it provides a way for individuals to see themselves and what is important in the world. (Savickas, 2005 p58) During a session an individual is encouraged to tell of work positions, experiences and develop a story linking career related experiences from the past to the present. The individual becomes the focus of attention as they narrated the counselor through their work and life stories. The counselor plays a less active role and listens for patterns in the individuals stories and life theme should begin to surface. (Busacca, 2007) Career Adaptability Once an individual has discovered a life theme, how they go about coping with the process of connecting with social expectations and how they construct their careers is the next step. (Savickas, 2005) Career counselors begin to ask questions of the individual such as How did you decide on that career? This is an important question to ask, because it relates to how the individual is choosing to cope or react to their social expectations. (Savickas 2005) stated adaptation was the interaction of self and society and it is this interaction where an individual develops their attitudes, beliefs, problem-solving and coping mechanisms. He went on to discuss four stages of adaptation resources. These resources are concern, control, curiosity and confidence. (Savickas, 2005) During the career concern stage, a career counselor focuses on whether an individual was concern about their future. A statement commonly made by individuals in this stage would be Do I have future. A lack of career concern has a likelihood of becoming indifference which usually reflects a feeling of pessimism about the future. Career concern is important because I it helps the individual to relate their current activities to future endeavors. The goal of this stage is the building of continuity of past and future career activities. (Savickas, 2005) (Busacca, 2007) The career control stage, a career counselor focuses on whether the individual feels or believes they are responsible for their careers. A statement commonly made by individuals in this stage would be Who owns my future? The lack of career control has a likelihood of becoming career indecisiveness and can lead to attitudes of indecision. The goal of this stage is deciding by clarifying choices. (Savickas, 2005) (Busacca, 2007) The career curiosity stage, a career counselor focuses on whether the individual discovered fit between self and the world of work. A statement commonly made by individuals in this stage would be What do I want to do with my future? The lack of career curiosity has the likelihood of becoming naÃÆ'Â ¯ve about work options. The goal of this stage is exploration, learning about self and clarifying values. (Savickas, 2005) (Busacca, 2007) The career confidence stage, a career counselor would focuses on whether the individual displayed self esteem, self efficacy and encouragement. A statement commonly made by an individual in this stage would be Can I do it? A lack of career confidence has a likelihood of becoming unmotivated and unwilling to obtain goals. The goal of this stage is increase self acceptance, develop problem solving abilities and encourage the willingness to try even when things look dark. (Busacca, 2007) (Savickas, 2005) Vocational Personality According to (Savickas, 2005) an individuals personality begins in the family, neighborhoods, and school. As that individual grows up, their characteristics are displayed everyday while doing housework, completing hobbies and playing games. CCT views these characteristics possibilities or hypothesis to explore for the discovering meaning. Unlike Hollands RAISEC which use an objective person-environment fit, CCT uses a subjective approach in demonstrating to the individual how they are similar to others in a given field, and share common feelings and ideas about work related activities. Account of Session with Yelonda J. Observations of Yelonda J. Counseling Session with Yelonda J.

Importance of supply chain management

Importance of supply chain management Introduction Supply chain management is a method of moving materials and associated information effectively and efficiently within inter and intra organisations. To get this task done in the desired way, use of e-business applications is essential. Supply chain management includes the coordination of the organisation involved in the supply side activities with the customers who are receiving the products (Chaffeey, 2009, pp 331). Supply chain management starts with identifying the resources and linking them with the processes which commence with the sources of raw materials and continues until the delivery of the items done through the end consumer. A supply chain activity differs from companies to companies but they provide the benefits of specialisation of process and the economy of scale (Trkman et al, 2007). Importance of supply chain management: An improved supply chain adds superior value to the organisations operation which ultimately gives superior value proposition to the end user for which efficient customer response (ECR) is crucial because ECR deals with the demand management which is required for satisfying the demand of customer by quickly and effectively applying product assortment strategies, rapid introduction of the new product and marketing communication by reducing stocks and delivery time (Chaffeey, 2009, pp 335). Elements of supply chain management: The way the knowledge and flow of information is processes and its outcomes received along with protection of intellectual property are important part in a supply chain strategy. Knowledge here is the information that the organisation has accumulated through years of experience and applying them for planning and   implementing strategy. The improvement in the processing technology of computers and advent of softwares like MS outlook, Lotus Notes that have facilitated the arrangement of discrete information in a logical and useful manner, these abilities give rise to the concept of knowledge and information management which is crutial for effectively managing the supply chain. For an organisation which is highly influenced by customer needs and expectations for them knowledge management is of great significance in two main areas that are customer intelligence and new product innovation as during supplying to customers there are multiple touch points in the organisation where customer interacts with it, Therefore the ability of an organisation to reap information about the customers behaviour and choice on this touch points proves to be a critical wealth of information which helps in customer retaining and growing customer value. In contrast with the new product innovation, the knowledge which flows across the suppliers, customers and market factors by sharing it across the supply chain leads to innovation and increased involvement of supplier in the innovation process  Ã‚     Ã‚  Ã‚  (Croom, 2005). Benefits of adopting Electronic Supply Chain Management: The Following improvements can be found by adopting the e-business supply chain management: Cost performance: by improved productivity and lower input prices Customer Service: by providing service quality Process capability: by maintaining consistency in quality Productivity and dependability: by increased control of material flows along the supply chain (Tan, 2001) Supply chain management involves improving the internal processes, but also processes performed in conjunction with suppliers, distributors and customers. It also provides great opportunities to improve product performance and deliver superior value to the customers. As a result supply chain management can dramatically have an impact on the profitability of a company through reducing operational cost and increasing customer satisfaction and so loyalty and revenue (Chaffey, 2009, PP335). Supply Chain Models: The supply chain model from the system viewpoint can be seen as involving the following processes: attaining resources or inputs, transforming the resources/inputs into outputs that is the product/services and lastly delivering the outputs to the end customers. In terms of e-business the supply chain can be optimised to provide better and efficient delivery while minimising the cost. Push and Pull supply chain model: Push supply chain: These involves delivery of product/service to passive customers. The objective of this model is optimising the process while attaining cost effectiveness and efficiency. The features of this model are development of new products, data integration, minimised technology utilisation, longer cycle time and the large inventory. Pull supply chain: This involves value delivering to end customers. This supply chain includes active customers who encourage improved quality and value of products/services. The model emphasise and identifies the requirement of customers by carrying out market research for developing and improving the products. The supply chain focuses on delivering value while reducing cost. Upstream supply chain: Disintermediation: This involves directly buying from the supplier. This results in lesser costs and reduced cycle time. Reintermediation: This involves business to business exchange of the products. Downstream supply chain: Disintermediation: This involves direct selling to customers, while incurring reduced cost of sales and enhanced cycle time. Reintermediation: This involves competition in newer markets by business to business transactions.   Shell chemicals: Shell chemicals is one of the largest petrochemicals producers in the world who supplies the bulk material to the large industries for the manufacturing of industrial and the consumer goods. It is very crucial for such an organisation like shell to have a well planned and controlled Supply chain management. Issues: Prior to the adoption of electronic supply chain management in shell, everything was managed manually that involves lot of time consuming activities. Due to this time consuming process there was a threat that a customer might bear a lack of important ingredient at plant time. Hence to tackle these kind of problem companies maintain safety stocks to avoid shortage, it involves cost to maintain any safety stocks. Supply chain process: SIMON: In 1995 shell has adopted SIMON (Shell Inventory Managed Order Network) system that acts as a Electronic data interchange initially for managing the downstream supply chain. Soon after its success in downstream it was applied to upstream process. SIMON facilitates supplier to get anticipated demand, calculate stock and track shipment status for which customer needs to input three kinds of data, that are current stock level, estimated demand for stock and location, timing and quantity for the shipment details.   Elemica: In the year 2005, shell updated itself by implementing Elemica in its supply chain that was founded by around 22 leaders of the chemical industry. The major benefit to adopt Elemica was standardisation. It offers value to their customers by automation of the processes in the business. For instance the buying and selling of chemicals and then expand the value of that connection by making the new marketing channels and efficiency opportunities by means of our web solutions and supply chain offerings (Elemica, 2010).   Integrated Supply chain: Elemicas revolutionary and new business network completely links the operational base, while eliminating the hurdles of transaction and communication between the processes. Flawless accessibility and transparency of the supply chain provides the power of efficiently carrying out the operations and removing access personnels, assets and inventory. Elimica utilises a standard format in its integrated supply chain structure, which is also favourable for organisations existing in similar industries.   Process: The supply chain Elimica records and maintain inventory and sales forecast on daily basis, that helps in analysing customer satisfaction. This is further collaborated with the ERP system of the Elimica hub (). Global reach and connectivity: Elimicas founders happen to be the most renowned and established leaders in the global industry. This provides an international base for business, that helps in drawing the attention of both buyers and sellers. This phenomenon further builds up an opportunity to develop relations with new customers. Elimica acts as a facilitator for business transactions on this global platform. Security: Elemica has adopted several measures to protect accessibility and data flow. This helps in safeguarding the transactions of customers/participants. Strict data protection measures, encryption technology and transparent firewalls are features of security offered by Elimica. The policies and processes are regularly checked to meet the security standards. Conclusion: After critically evaluating the supply chain management of Shell chemicals, it was found that the benefits of adopting Elemica is seen in the form of improvement in supply chain management that includes reduced cost resulting in cost efficiency, improved quality resulting in customer satisfaction, increased capability of process and increased productivity and dependability. Ultimately these improvements fuelled the profitability of the company. Recommendation: While dealing with the decisions regarding the implementation of e-business in the process of supply chain, companies should look for the strategy that is most appropriate for the unusual processes combined with the blueprint of the operation. It is mainly important for those small organisations which cannot invest huge money at particular time period. Managers should carefully consider coherence between the internet tools to adapt choices in terms of integration with customers and supplies. The internet can support and facilitate information sharing, both in collaborative or in market-type relationships, or can be used to support closer integration (system coupling) with the partners (Cagliano et al, 2005). Prior to a client switching to a new SCM system there should be adequate testing to see if the system meets the clients requirements. When a standard supply chain template is modified to suit a customers requirements, particular care should be used in the implementation and provider firms should be very insistent that client forms follow the providers implementation methodology (Sridharan et al, 2005 ). Reference: Croom, S.R (2005), The impact of e-business on supply chain management, International journal of operations and production management, Vol. 25 No. 1, pp. 55-73. Chaffey, D (2009) Supply chain management E-business and E-commerce management. Harlow. Prentice Hall,PP 331 Chaffey, D (2009) Supply chain management E-business and E-commerce management. Harlow. Prentice Hall,PP 335 Cagliano, R., Caniato, F. and Spina, G. (2005) How companies are sharing their supply chain through the internet International Journal of operations and production management, Vol15 No.12, pp1309-1327. Elemica (2010) Supply chain [Online]. Available from: http://www.elemica.com/solutions/elemica-solutions.html Accessed on [15/03/2010]. Sridharan, U.V., Caines, W.R., Patterson,C.C (2005), Implementation of supply chain management and its impact on the value of firms, Supply chain management: An International Journal, Vol10 No. 4, PP 313-318. Trkman, P Stemberger, M.I Jaklic, J and Groznic, A (2007) Process approach to supply chain integration, Supply chain management: An International Journal, Vol12 No.2, pp 116-128. Tan, K.C. (2001), A framework of supply chain management literature, European Journal of Purchasing and Supply Management, Vol. 7 No. 1, pp. 39-48.

Wednesday, September 4, 2019

Economics of Marriage :: essays research papers

Economics of Marriage Nowadays, marriage is hardly a new subject of discussion and is found in every human society. Any marriage involves two individuals each of whom has their own experience of that marriage. Nowadays, the roles and expectations that the families have to fulfill are distributed evenly among the members of the family. What this means is that mothers, who were identified in the past as household wives (since they were responsible with cleaning, cooking and raising children) are granted with more rights such as the right to participate in a voting process or the right to get a job. As oppose to mothers, fathers have always been mainly responsible with working hard to support their families because in most of the situations, they were the main financial providers. As a result, they had to bring money to their families by any means even if that meant getting more than one job. This situation became much more problematic when children appeared in the families. As we all know, children had and will always play an extremely important role and raising them is a big responsibility for thei r parents. Having children and only one member of the family (for instance the father) working is a familiar situation for most families. In this case, the father has to be more realistic than ever that his family relies on his financial support. He has to make sure that his family has the necessary supplies to survive. If this situation is not being resolved due to various reasons such as the husband does not earn enough money or just simply refuses to contribute financially, conflicts and issues may arise which often lead to family separations, and thus, poor living conditions and even death from malnutrition. This is exactly the situation that parents have to avoid. They have to be more responsible and realistic of their own actions, and take the decisions that are in the best interest of the family, the right decisions. These types of marriages are called emotional and financial support marriages. Another type of marriages that are very common nowadays and very numerous on a wide scale are the economic marriages. Economic marriages are essentially those kind of marriages in which money play a tremendous role in the lives of one or more couples. This is often a situation in which one or even both individuals involved in marriage have an unconditional desire and hunger for money.

Tuesday, September 3, 2019

Censorship letter (the bluest eye) :: essays research papers

I believe in the fact that everyone has their own opinion and the right for freedom of speech and press. People might say that I have no opinion or that I dont know what I am talkin about because I am under 18, but I still stand behind my opinion. The recent controversy over the censorship and banning of Toni Morrisons "The Bluest Eye" is simply a group of people trying to give thier opinion. They got their right and where able to challenged the book, but are now taking this too far. I believe this should be eliminated and they should not be able to get their way by threatening their point. The mother who has challenged this book has every right to censor what her child reads. As for other parents they might want their children to read this book. I dont see how this women really sees herself as Bakersfields "parental figure" and takes it among herself to say what other peoples children may read. Personally I feel as if she thinks me and my peers too stupid to understand the meaning of the book, and not mature enough to seperate the reality of those 11 "pornographic" lines. Sex, incest, and rape are all things that are real and happen in our world. Many children are exposed to these unpleasant realities. I believe that this women is out of touch with her daughter if she thinks that her daughter does nott know what these things are. I am very insulted at the fact that she thinks it her job to take on the responsibility to choose what I can not read. I have two parents already that make fine descisions for me, I don't really need another one. Those 11 lines are said to be pornographic and probably are when taking out of text. Those 11 lines are merely particles of the total piece of literature. I have not yet read "The Bluest Eye," but plan to. This book is said to be very eduactional and a great piece of literature. Should students really be banned from reading this book because of 11 lines? If any parent does not want to have their child read a book they have every right to not let them, but this women should have no say over any one elses child except her own. Also I think it very ridiculous of her to carry this on any further than it has already gone.

Monday, September 2, 2019

Consolidation in Banking Essay

1.Introduction In our daily life , we can receive banking service from banks and branches whose headquarters may from different city, region or nation . This is because banking consolidation has improved banking expansion in the past decades. It is a fact that many banks regard consolidation as a strategy for their growth and development in new market . Consolidation usually consist of mergers and acquisitions. The former one means two independent companies combine as a new one ,the latter one means a bank has a controlling interest in other firms but they still remain independently. (Heffernan, 2005 ) The following part of the article will be divided in third parts. The first part will focus the reasons , trends and effects of consolidation in banking industry. The second part is mainly about the benefits and disadvantages of consolidations for the industry and society. The last part is evaluation about challenges consolidation bring to the regulators. 2.Consolidation in Banking Sector 2.1. Reasons for Consolidation in the Financial Sector There are lots of issues concerning about banking consolidation. The basic one is the motivation. Why banks want to mergers and acquisitions? DeYoung, Evanoff and Molyneux think the primary reason for banking consolidation is financial and technological innovations in the industry ( DeYoung, Evanoff and Molyneux,2009) . This is concerned to be a significant factor because after a wave of new technology, the structure in the industry will change since all banks make changes to fit to innovations. Thus many small banks struggle to survive or go bankruptcy after innovations, finally they decide to consolidation to get better development. To the larger banks, they are stronger in competition, they are willing to consolidate with those smaller banks to be more competitive in the market . However, Researches show that technologies spread to small banks rapidly because of third-party technology vendors and decreasing costing of technology delivery in recent years. (Frame and White ,2004; cited in DeYoung ,2007 ). Therefore this cannot be regard as an significant reason now. Some researchers argue that the better explanation for banking consolidation is the relationship paradigm between market power and profitability (market-power theory). (Shepherd ,1982 and Berger ,1995. Cited in Santillà ¡n-Salgado ,2005 ). They address that in banking industry, â€Å" firms with large market shares can reach the minimum economic scale of operations to develop a differentiated base of products which can be priced at a premium to obtain extraordinary profits(efficiency-structure hypothesis).† ( Santillà ¡n-Salgado ,2005, p85).Due to this reason, in order to earn more profits , banks want to increase market shares. Mergers and acquisitions are the most important way for corporate restructuring and enlarge corporate scale in new markets.

Sunday, September 1, 2019

Discourse Analysis Mini Research Essay

This chapter presents an introduction consisting of background of study, problems of study, objective of the study, and significance of the study. 1.1 Background of the Study Language has a social function as a tool to make connection between human beings. Without language, it seems impossible for people to interact with others in their daily life because language can express people’s feeling, willing, opinion, etc. In case of communication, some public figures might influence language use in socio culture. The figure public not only as the entertainer for society but also as a trendsetter of any aspects such as the fashion style, hobby, and the language style. The later aspect is the interesting one that we want to analyze in our mini research. The influence of figure public language style toward society is could studied in Critical Discourse Analysis (commonly abbreviated to CDA). Fairclough, the founder of CDA, explains that CDA is a theory of language in relation to power and ideology (1995:1). This is a theory enabling us to discover how a ruling class rules the society through their linguistics practices. Simply put, CDA is an interdisciplinary study combining linguistic theory and social theories, such as politics, economics, religion, culture, communication, etc. in order to shed light on how the social and power domination are acted out in linguistic practice. We can found language style used by figure public in any kinds of media such as television, radio, internet, newspaper, and even in media socials. One of the phenomenal public figure is an Indonesian singer, Syahrini, who is known by her words. She produces some famous words such as sesuatu, Alhamdulillah ya, cetar membahana, and the last one is terpampang nyata. Those five words are famous among our society and everyone often use them in daily communication. How do Syahrini’s words influence language use in socio cultural? Of course, there is a reason why does Syahrini have big impact to society’s language usage. Based on the unique phenomena above, the researchers conduct the mini research entitled â€Å"Meaning Construction in Syahrini’s Utterances†. 1.2 Problem of The Study Based on the background above, the problem of the study is formulated as follow: a. How do the words produced by Syahrini influence language use in social practice? 1.3 Objective of The Study Objective of the study is: a. To find out the influence of the words produced by Syahrini toward language use in social practice CHAPTER 2 REVIEW OF RELATED LITERATURE 2.1 Discourse Analysis According to Gillian Brown, discourse analysis is a term that has come to have different interpretations for scholars working in different disciplines. For a sociolinguist, it is concerned mainly with the structure of social interaction manifested in conversation; for a psycholinguist, it is primarily concerned with the nature of comprehension of short written texts; for the computational linguist, it is concerned with producing operational models of text-understanding within highly limited contexts. In this textbook, the authors provide an extensive overview of the many and diverse approaches to the study of discourse, but base their own approach centrally on the discipline which, to varying degrees, is common to them all linguistics. Using a methodology which has much in common with descriptive linguistics, they offer a lucid and wide-ranging account of how forms of language are used in communication. Their principal concern is to examine how any language produced by man, whether spoken or written, is used to communicate for a purpose in a context. The discussion is carefully illustrated throughout by a wide variety of discourse types (conversations recorded in different social situations, extracts from newspapers, notices, contemporary fiction, graffiti, etc.). The techniques of analysis are described and exemplified in sufficient detail for the student to be able to apply them to any language in context that he or she encounters. A familiarity with elementary linguistics is assumed, but the range of issues discussed in conjunction with the variety of exemplification presented will make this a valuable and stimulating textbook not only for students of linguistics, but for any reader who wishes to investigate the principles underlying the use of language in natural contexts to communicate and understand intended meaning. 2.2 Critical Discourse Analysis Critical Discourse Analysis is based heavily upon Halliday‟s systemic functional linguistics (Fairclough, 1992, Fairclough 1999), and the critical linguistics approach which stemmed from the work led by Roger Fowler at the University of East Anglia in the 1970s (Fairclough 1992, Coffin 2001). Fairclough supported the ideas of critical linguistics, but felt that in many respects, they did not go far enough. Fowler claims that the effectiveness of critical linguistics lies in â€Å"its capacity to equip readers for demystificatory readings of ideology-laden texts† (Fowler, 1996: 6). But Fairclough believed that this focuses excessively on the „text as product‟, to the detriment of examining how these texts are produced, and how they may be interpreted. For Fairclough, it is equally vital that we understand the process of production of the text, as well as the process of interpretation of the text. CDA aims at making the connections transparent among discourse practices, social practices and social structures, connections that might be opaque to the layperson (Sheyholislami 2001). Luke (as cited in Taiwo 2007) describes that CDA is a method of DA that reveals hidden ideas behind everyday discussion. Language is no longer seen as merely reflecting outer reality. Fiske (1994) says that our words are never neutral they carry power that reflects interest of speakers. The objective of CDA is to uncover the ideologies or assumptions that are hidden behind the words of our written texts or oral speech. 2.3 Fairclough’s Framework for Analysis Discourses are forms of social practice. They are also obviously texts (in the wider sense of the word). But Fairclough‟s framework adds a â€Å"mediating‟ third dimension â€Å"which focuses on discourse as a specifically discursive practice† (Fairclough, 1992: 71). Discursive practice is itself a form of social practice, and focuses on the processes of text production, distribution and consumption. diagrammatically as follows: This is represented Fairclough describes this framework as â€Å"an attempt to bring together three analytical traditions, each of which is indispensable These analytical traditions are: – The tradition of close textual and linguistic analysis within linguistics. – The macrosociological tradition of analyzing social practice in relation to social structures – The interpretivist or microsociological tradition of seeing social practice as something which people actively produce and make sense of on the basis of shared commonsense procedures. for discourse analysis†. 2.4 Theory of Ideology The theory of ideology that informs the discourse analytic approach of this paper is multidisciplinary. It is articulated within a conceptual triangle that connects society, discourse and social cognition in the framework of a critical discourse analysis (van Dijk, 1993b). In this approach, ideologies are the basic frameworks for organizing the social cognitions shared by members of social groups, organizations or institutions. In this respect, ideologies are both cognitive and social. They essentially function as the interface between the cognitive representations and processes underlying discourse and action, on the one hand, and the societal position and interests of social groups, on the other hand. This conception of ideology also allows us to establish the crucial link between macrolevel analyses of groups, social formations and social structure, and microlevel studies of situated, individual interaction and discourse. Social cognition is, here, defined as the system of mental representations and processes of group members (for details, see, e.g., Fiske and Taylor, 1991; Resnick, Levine and Teasley, 1991). Part of the system is the sociocultural knowledge shared by the members of a specific group, society or culture. Members of groups may also share evaluative beliefs, viz., opinions, organized into social attitudes. Thus, feminists may share attitudes about abortion, affirmative action or corporate glass ceilings blocking promotion, or other forms of discrimination by men. Ideologies, then, are the overall, abstract mental systems that organize such socially shared attitudes. The feminist attitudes just mentioned, for instance, may be internally structured and mutually related by general principles or propositions that together define a feminist ideology. Similar examples may be given for racist, anti-racist, corporate or ecological attitudes and their underlying ideological systems. Through complex and usually long-term processes of socialization and other forms of social information processing , ideologies are gradually acquired by members of a group or culture. As systems of principles that organize social cognitions, ideologies are assumed to  control, through the minds of the members, the social reproduction of the group. Ideologies mentally represent the basic social characteristics of a group, such as their identity, tasks, goals, norms, values, position and resources. Since ideologies are usually self-serving, it would seem that they are organized by these group-schemata. White racists, for example, represent society basically in terms of a conflict between whites and non-whites, in which the identity, goals, values, positions and resources of whites are seen to be threatened by the others. They do so by representing the relations between themselves and the Others essentially in terms of us versus them, in which we are associated with positive properties and they are associated with bad properties. Such ideologies of groups and group relations are constructed by a groupbased selection of relevant social values. Feminists, on the one hand, select and attach special importance to such values as independence, autonomy and equality. Racists, on the other hand, focus on self-identity, superiority of the own group, and hence on inequality, while at the same time advocating the primacy of their own group and the privilege of preferential access to valued social resources. The contents and schematic organization of group ideologies in the social mind shared by its members are a function of the properties of the group within the societal structure. The identity category of a group ideology organizes the information as well as the social and institutional actions that define membership: who belongs to the group, and who does not; who is admitted and who is not. For groups who share a racist ideology, this may mean, among other things, resentment, actions and policies against immigration and integration in our culture, country, city, neighborhood, family or company. Similarly, the goal category of groups who share a racist ideology organizes the information and actions that define the overall aims of the group, e.g., to keep our country white. The position category foreigners , defines the relations of the group with reference groups, such as, immigrants , refugees or blacks . In sum, the social functions of ideologies are, among others, to allow members of a group to organize (admission to) their group, coordinate their social actions and goals, to protect their (privileged) resources, or, conversely, to gain access to such resources in the case of dissident or oppositional groups. As basic forms of social cognitions, however, ideologies also have cognitive functions. We have already suggested that they organize, monitor and control specific group attitudes. Possibly, ideologies also control the development, structure and application of sociocultural knowledge. To wit, feminists have special interest in acquiring and using knowledge about the dominance of women by men. Generally though, we shall assume that ideologies more specifically control evaluative beliefs, that is, social opinions shared by the members of a group. At this mental interface of the social and the individual, however, ideologies and the attitudes and knowledge they control, also – indirectly – influence the personal cognitions of group members, e.g., the planning and understanding of  their discourses and other forms of (inter)action. These personal mental representations of people’s experiences of such social practices are called models (Johnson-Laird, 1983; van Dijk, 1987b; van Dijk and Kintsch, 1983). Models are mental representations of events, actions, or situations people are engaged in, or which they read about. The set of these models represents the beliefs (knowledge and opinions) people have about their everyday lives and defines what we usually call people’s experiences. These models are unique and personal and controlled by the biographical experiences of social actors. On the other hand, they are also socially controlled, that is, influenced by the general social cognitions members share with other members of their group. This combined presence of personal and (instantiated, particularized, applied) social information in mental models allows us not only to explain the well-known missing link between the individual and the social, between the micro and the macro analysis of society, but also to make explicit the relations between general group ideologies and actual text and talk. That is, models control how people act, speak or write, or how they understand the social practices of others. We, thus, have the  following, highly simplified elements in the relations between ideologies and discourse at various levels of analysis. In other words, ideologies are localized between societal structures and the structures of the minds of social members. They allow social actors to translate their social properties (identity, goal, position, etc.) into the knowledge and beliefs that make up the concrete models of their everyday life experiences, that is, the mental representations of their actions and discourse. Indirectly (viz., through attitudes and knowledge), therefore, ideologies control how people plan and understand their social practices, and hence also the structures of text and talk. Ideologies define and explain the similarities of the social practices of social members, but our theoretical framework at the same time accounts for individual variation. Each social actor is a member of many social groups, each with their own, sometimes conflicting ideologies. At the same time, each social actor has her/his own, sometimes unique, biographical experiences ( old models ), attitudes, ideologies and values, and these will also interfere in the construction of models,  which, in turn, will influence the production (and the comprehension) of discourse. Hence, the schema given above may be read top down, or bottom up. The relations involved are dynamic and dialectic : ideologies partly control what people do and say (via attitudes and models), but concrete social practices or discourses are themselves needed to acquire social knowledge, attitudes and ideologies in the first place, viz., via the models people construct of other’s social practices (including others discourses) (van Dijk, 1990). At many points, our theoretical approach to ideology is at variance with classical and other contemporary approaches to ideology (see Eagleton,1991; Larrain, 1979; Thompson, 1984, 1990). Ideologies in our perspective are not merely systems of ideas, let alone properties of the individual minds of persons. Neither are they vaguely defined as forms of consciousness, let alone as false consciousness. Rather, they are very specific basic frameworks of social cognition, with specific internal structures, and specific cognitive and social functions. As such, they (also) need to be analyzed in terms of explicit social psychological theories (see also Rosenberg, 1988), which obviously has nothing to do with mentalist reductionism. At the same time they are social, for they are  essentially shared by groups and acquired, used, and changed by people as group members in social situations and institutions, often in situations of conflicting interests between social formations (Eagleton, 1991). However, ideologies are not restricted to dominant groups. Oppositional or dominated groups also share ideologies. The main problem of most critical approaches to ideology is that they are exclusively inspired by social sciences and rather confused philosophical approaches. They ignore detailed and explicit cognitive analysis, and so they are unable to explicitly link social structures with social practices and discourses of individuals as social members. Ideologies or other social cognitions in our approach are not reduced to or uniquely defined in terms of the social practices they control (Coulter, 1989), nor to the discourses that express, convey or help reproduce them (Billig et al., 1988; Billig, 1991), or to the institutions in which they are reproduced. (For different but related approaches, see, e.g., Fairclough, 1989, 1992a; Kress and Hodge, 1993.) Discourse analysis as ideological analysis The sketch of the theory of ideology presented above provides us with a conceptual framework that also allows us to engage in ideological analyses , and, hence, a critique of discursive practices. After all, we have seen that ideologies, though variably and indirectly, may be expressed in text and talk, and that discourses similarly function to persuasively help construct new and confirm already present ideologies. In both cases, this means that there may be discourse structures that are particularly relevant for an efficient expression or persuasive  communication of ideological meanings. For instance, headlines in newspapers,, taken as prominent expressions of the overall meaning or gist (semantic macrostructure) of a news report in the press, form a special discourse category that is probably more likely to express or convey ideological content than, for instance, the number of commas in a text. On the other hand, we have no a priori theoretical grounds to exclude any textual structures from expressing underlying ideological principles. Indeed, virtually all discourse structures are involved in the functional expression of mental models of events or communicative contexts, and,  therefore, of the opinions that are part of such mental models. To wit, a racist opinion of a speaker about his black interlocutor, may be subtly expressed (involuntarily or not) by minimal intonation variations, interpreted by the black interlocutor as a racist way of addressing her, while sounding unwarrantably insolent or impolite (for many such examples of everyday racism, see Essed, 1991). Let us now examine these levels and properties of discourse and the ways ideologies may be expressed and conveyed more systematically. However, before we present a summary of preferential discourse  structures for the expression and communication of ideological meanings, we should be clearly aware of what we are looking for. Given the theory of ideology presented above, we need to attend primarily to those properties of discourse that express or signal the opinions, perspective, position, interests or other properties of groups. This is specifically the case when there is a conflict of interest, that is, when events may be seen, interpreted or evaluated in different, possibly opposed ways. The structures of ideologies also suggest that such representations are often articulated along an us versus them dimension, in which speakers of one group will generally tend to present themselves or their own group in positive terms, and other groups in negative terms. Thus, any property of discourse that expresses, establishes, confirms or emphasizes a self- interested group opinion, perspective or position, especially in a broader socio-political context of social struggle, is a candidate for special attention in such an ideological analysis. Such discourse structures usually have the social function of legitimating dominance or justifying concrete actions of power abuse by the elites. Surface structures The surface structures of discourse refer to the variable forms of expression at the level of phonological and graphical realization of underlying syntactic,  semantic, pragmatic or other abstract discourse structures. With a few exceptions, such surface structures of text and talk do not have explicit  meanings of their own. They are only the conventional manifestations of underlying meanings. Yet, such surface structures may express and convey special operations or strategies. For instance, special stress or volume or large printed type may strategically be used to emphasize or attract attention to specific meanings, as is the case when shouting at people or in screaming newspaper headlines. In the same way, special into national contours may help express irony, (lack of) politeness or other semantic or interactional meanings and functions. These examples already suggest that surface structures may express or control the ways in which events are interpreted by speech participants. A large banner headline may emphasize the biased summary of a news event, about a race riot, for instance, and insulting volume or intonation may similarly inequality between speaker and signal social  hearer. Theoretically, this means that communicative contexts may  ideologically controlled models of events or of  represent women or minorities in a negative way, and such opinions will not only influence the meanings of the text but also, indirectly, the sometimes subtle variations of the graphical or phonological surface structures. Indeed, whereas the meanings of the text may not explicitly express or encode prejudice or social inequality, surface structures may let anyway. In general this means that such surface structures must be marked. They must be out of the ordinary and violate communicative rules or principles, i.e., those of normal size headlines, normal volume or intonation in polite transpire such hidden meanings  speech, and so on. Depending on meaning and context, then, such deviant surface structures may signal, express, or convey similarly deviant properties  of models, such as a specially negative opinion about the competence of a woman or a black man. In other words, ideological surface structures primarily function as signals of special meanings or model structures, and  may, thus, also contribute to special processing of such interpretations of text and talk. Special graphical or phonological emphasis may also manage the importance of information or beliefs, and, hence, the hierarchical organization of models in which important information is located at the top. Conversely, meanings and beliefs may be de-emphasized or concealed by non-prominent graphical or phonological structures when they express meanings that are inconsistent with the goals or interests of the speaker. Intonation, such as the tone of racist insults, may also conventionally signal specific social relations, and hence also ideologically based inequality. That is, they also influence the context models of the communicative context. The same is true for other forms of non-verbal communication, such as gestures, facial expression, proximity, and so on, which also may signal interpersonal and social relations, and, therefore, ideological meanings. Finally, it is well known that accented speech of sociolects or dialects express or convey social class, ethnicity, gender, or social relations of familiarity or intimacy, as has been shown in much sociolinguistic and social psychological research (Giles and Coupland, 1991; Montgomery, 1986). Again, it is obvious  that such social relations may also be structured in conflict and inequality, and so presuppose ideological differences. Accents may thus signal or express prestige, accommodation, dominance, resistance or other ideologically controlled social relations. CHAPTER III RESEARCH METHODS There are four aspect that are discussed in the chapter of research method. That are : (1) type of research, (2) data and data sources, (3) data collection methods, and (4) data analysis 3.1 Type of research In this research, the writer uses qualitative research. According to Creswell (1997, p.15) Qualitative research is an inquiry process of understanding based on distinct methodological traditions of inquiry that explore a social or human problem. The researcher builds a complex, holistic picture, analyzes words, reports detailed views of informants, and conducts the study in a natural setting. The researcher analyzed CDA in the words produced by Syahrini. Therefore, later the researchers described the result of their analysis which tried to find out the influence of the words  produced by Syahrini toward language use in social culture. 3.2 Data and Data Sources The data sources were taken from the words produced by Syahrini. She is an Indonesian singer who is known by her words such as sesuatu, Alhamdulillah ya, cetar membahana, jambul khatulistiwa, and terpampang nyata. Those words are produced by Syahrini herself and they have a significant influence language use because many people use them in daily communication 3.3 Data Collection Methods There are three steps in collecting data, those are : 1. The writers searched the words produced by Syahrini from the internet. 2. Listing the words produced by Syahrini 3.4 Data Analysis In analyzing the data, the writer used some steps as follows: 1. Identifying and analyzing the words produced by Syahrini using Fairclough’s dimension of discourse 2. Drawing conclusion CHAPTER IV FINDING AND CONCLUSION 4.1 Finding Ideologies Syahrini as one of the popular artist I Indonesia has her own characteristics of ideal beautiful person, moreover women. Unconsciously, she creates her own version of the ideal women characters. She prefers to see the ideal women based on their physical appearances. She phanatically sees the beautiful women are they who have good physical appearances, such as slim body, white skin, straight nose, bulu mata lentik, and having jambul. It can be proved with the utterances regularly used by her like Cettar Membahana, Jambul Katulistiwa. It can be concluded that he prefer to see the author beauty rather than the inner beauty of women. The following supports the above explanation. Here are the utterances regularly used by Syahrini, : 1. Sesuatu 2. Cetar Membahana 3. Jambul Khatulistiwa 4. Bulu Mata Anti Badai Text Analysis Those utterances are merely concerned with the diction choice and structure formation. As we know, those utterances spelled by Syahrini who is one of famous artist or singer in Indonesia. She prefer to say (datum 1) in expressing her feeling toward something. The expression of (1) represents her regret or interest expression like mempesona, meriah, gokil. For example: Trans TV sesuatu banget ya or Ayushanti memang sesuatu. Instead of saying Trans TV gokil banget she prefers to say Trans TV sesuatu banget. In Bahasa Indonesia sesuatu has the equal meaning as  something. The diction something or sesuatu usually has the position as noun, but here Syahrini use this diction as adjective. On the other hand, Syharini usually say Cettar Membahana. Cettar membahana has the equal meaning as Luar Biasa or Amazing. Instead of saying luar biasa, she prefers to say cettar membahana. Cettar in Bahasa Indonesia followed the theory of onomatopoeia which defines as language formation influenced by the sound of something. Cettar expresses the sound of fireworks when it burnt-out. So cettar menas something burnt, eye-catching, interesting, or extraordinary. Besides that, she also adds the diction membahana after the word cetar. Membahana has almost the same meaning with cetar, but membahana here as adverb and better as adjectives. Form those explanation above cetar membahana means kill the expression of something amazed, great. In fact there is the expression like â€Å"luar biasa† or â€Å"meankjubkan† in Indonesia there Syahrini used the exaggeration expression in expressing something. Next, Syahrini also used the expression â€Å"Bulu Mata Anti Badai† instead of saying â€Å"bulu mata lentik†. She prefers to say bulu mata badai perhaps it caused many disasters happened in Indonesia lately, so that she exaggerate her utterance using one of the name of those disaster. Actually there is nit the regular expression between bulu mata and anti badai, but she just combining the utterances with other utterances so it will create new strange language, or perhaps it can call controversy language. Discourse Practice Those utterance used by Syahrini above clearly in order to attract her popularity as one of Indonesian singer. She seems has plan to use those utterances rather than the other utterances proved above in order to be extraordinary in expression something. By those utterances above, she wants to get more attention by her fans, or moreover the Indonesian people. The utterances like sesuatu, cetar membahana, and badai expressed something exaggerated. Here, Syahrini plans to use them regularly in many times. It seems like  she always update her new expression again and again when she was  interviewed by the infotainment journal. Nowadays, who doesn’t know Syahrini? Almost all Indonesian people know her, with her controversy utterances also. Sociocultural Practice Syahrini as one of the popular artist in Indonesia needs to attract her popularity. That’s why she does it by using the controversy utterances or language in expressing something. Before, it had been existed the utterances sesuatu, cetar membahana, and sesuatu in Indonesian. Today, the changes of language formation can be created freely in order to get some intentions. The change in discourse practiced by Syahrini influence the sociocultural of Indonesia and Indonesian people. By the utterances used by Syahrini that have been illustrated above, the people imitate that expression from children until adult use that utterances. CONCLUSION From those explanations above, it should be underlined that her utterances above imply the deep meaning beside it. One of the reasons is that she say the exaggeration expression in order to get more intentions from her fans. Moreover, she also wants to get extra intention from Indonesian people. NO 1 2 3 4 Utterances Sesuatu Cetar Membahana Bulu mata anti badai Jambul Khatulistiwa Meaning Luar biasa More than sesuatu Bulu mata lentik Jambul Keren REFERENCES Choyimah, Nurul. 2013. CDA handout. Unpublished Paul Gee, James. 2011. An introduction to discourse analysis: theory and method. New York: Routledge Fairclough N., 1992. Discourse and Social Change. Polity Press: Cambridge. Fairclough N., 2000. Discourse, social theoryand social research: the discourse of welfare reform. Journal of Sociolinguistics4, pp. 163-195 Kata Syahrini. [Online]. Available: http://www.dusunblog.com/2012/11/kata-syahrini-cucok-mokorocodot.html [Accessed from the Internet on May 22, 2012] Syahrini Manfaatkan Jargon Unuk Popularitas. [Online]. Available: http://www.cumicumi.com/posts/2011/09/24/23004/26/syahrini-manfaatkanjargon-untuk-popularitas.html