Saturday, May 23, 2020

Punishment or Child Abuse - Free Essay Example

Sample details Pages: 2 Words: 600 Downloads: 8 Date added: 2019/04/05 Category Society Essay Level High school Topics: Child Abuse Essay Did you like this example? There is a thin line between punishment and child abuse. Whereas approximately 70% of the Americans have approved corporal punishment, the law has candidly described itself on defining what entails an abusive behavior. The indictment of Adrian Peterson, an NFL player, for negligently injuring a child has provided the country with valuable lessons regarding the entire issue of punishment and abuse. Don’t waste time! Our writers will create an original "Punishment or Child Abuse" essay for you Create order Child abuse continues to happen in many households with many disguising it as an acceptable punishment. Research has shown that African Americans have a particular unique history with the issue of corporal punishment. For many years, child beating has been a common tendency among the black families. In an attempt to explain this, psychologists have attempted to give various arguments including its association with slavery. As blacks got involved in slavery, the punishment was primarily used as a way of instilling discipline. As a result, it has been passed over many generations as a practice of promoting good behavior. Other than the slavery roots, blacks have also utilized biblical connotations in an attempt to justify the punishment. One of the most quoted verse remains Proverbs 13:24 which state that anybody who loves their child should not spare the rod. However, an important question that people need to ask is whether there is a relationship between corporal punishment and discipline. The overriding aim of discipline is to ensure that essential values are transferred to the children. On the contrary, punishment has a coercive element that forces individuals to comply with certain standards, failure to which pain is inflicted as a form of revenge. Most fundamentally, the black culture has several colorful stories in the form of myths that glorify punishment as a moral intervention that has assisted in keeping the society together. Black comedians such as Bill Cosby amongst others have also delved into the discussion citing how the black culture has always believed in punishment. Abusive actions should not be entertained in the society especially those directed against minors. In 1984 for instance, Marvin Gaye died courtesy of violent actions from his father. Gaye was not only brutalized as a child but also shot dead by his father. Research has shown that children who undergo physical abuse have many problems affecting them. Some of the examples include anxiety, suicidal thoughts, difficulties in sleeping, reduced concentration, and the likelihood to develop risky behavior amongst others. The danger with this type of behavior is that a victim of abusive actions will in most cases become an abuser. Although the problem is significantly high in black communities, victims or perpetrators are less likely to attain therapy because they believe that this makes them appear mentally or emotionally weak. The case of Adrian Peterson, therefore, provides many people with important lessons regarding the position of corporal punishment in legal jurisdictions and society. In essence, Peterson attempted to prove that the beating they received while they were children had an important function in improving their disciplines. However, the violent nature of his actions and the resultant injuries inflicted on the 4-year-old child raises significant medical and legal questions that must be handled separately. Correctional of childrens misbehavior must remain within the legal and ethical confines. Corporal punishment has no position in modern society. Although it continues to be a menace among the African Americans, the activist groups should influence policies to ensure that potential victims and perpetrators receive the much-needed therapy. In the modern world, there is no justification of violence against a helpless individual such as a child. The law must continue to toughly deal with such criminals who are not only insensitive but also inhuman.

Monday, May 18, 2020

Men and Women in Non-Traditional Sports Essay - 1071 Words

Men and Women in Non-Traditional Sports The benefits of an individual entering a non-traditional sport for his or her sex can be huge – but they are usually greater for society in general than for the athlete him/herself. Being the first person to break into a non-traditional sport would obviously be trying on the athlete, who would have to face the questioning and criticisms of media, fans, and even their fellow athletes. But one athlete’s determination and persistence can open up a whole new world to both athletes and spectators. In the early 1900s, women did not participate much in figure skating competitions, partly because of the fact that they had to wear long, movement-hindering skirts. But some women did fight to†¦show more content†¦When males began to participate, the routines took on a different look – more like what one would see in a pairs’ figure skating or ice dancing competition. Some people feel that having both sexes participate in the sport make it more athletic, whereas all female synchronized swimming had the reputation of being too â€Å"showy.† So clearly, the biggest benefit of individuals entering into non-traditional sports for their gender occurs when they successfully open the sport up to other people of their gender. On the other hand, however, an individual entering a non-traditional sport most likely will be forced to deal with some resistance and some difficult issues to resolve. For example, as we saw in the film â€Å"Girl Fight,† one obvious problem with the girl attempting to train to box was the lack of resources for her. She could not share the locker room with the boys, and had to make do with a run-down storage closet instead. Another problem that is brought up when individuals participate in non-traditional sports for their sexes is about how the game is actually played. For example, if a female were to play ice hockey on a team of boys, would she be treated as an equal in the game? Would the boys be willing to hit and check her like they would do to the boys in the game? Or would they be extra hard on her and take advantage of the fact that she was playing in the game to try to score more goals? Achieving a level of total equality is aShow MoreRelatedEssay on Men and Women in Nontraditional Sports as Portrayed in Film925 Words   |  4 PagesMen and Women in Nontraditional Sports as Portrayed in Film Women and men play various sports because they as Americans want to experience the excitement of playing for fun, and doing something they love. The idea of what men and women can do for fun in sports has been shaped by the American society in many different ways through the media, schooling and education, and professional sports organizations. America portrays women playing field hockey and doing synchronized swimming while men do boxingRead MoreEssay on Power Structures of Men and Women in Sports1003 Words   |  5 PagesPower Structures of Men and Women in Sports As an athlete or a spectator, it is easy to both feel and see the impact sports have on people of both genders. Athletes are able to experience sports personally, while spectators usually experience sports through different channels of mass media. Realizing the effects that the world of athletics has on individuals and society as a whole is vital to the understanding of how sports can positively and negatively effect athletes as well as spectatorsRead More Gender Barriers inside Sports Essay1270 Words   |  6 PagesGender Barriers inside Sports Throughout the history of sports, there has always been a gender barrier. There are certain sports that are aimed towards females and others that are directed towards males. When men or women enter a non-traditional sport for their gender, it is not widely accepted. However, there are those few athletes that pave the way for the rest and eventually our society will change and accept the new ideas in sports. Some people will always make judgments about the athletesRead More Culture, Race, and Gender in Sports Essay696 Words   |  3 Pages and Gender in Sports When a person of a specific gender enters a non-traditional sport for their gender/sex, many social and moral issues will arise challenging that person involved in that particular sport. The intentions of the individual will be questioned as well as their personal interest in the sport. Before any of these questions are asked, there must be a redefinition of gender roles, femininity, and masculinity. In order for a person to enter a non-traditional sport for their gender/sexRead MoreEssay on Gender Barriers in Athletics1138 Words   |  5 Pages(male or female) entering a non-traditional sport for their gender/sex (eg women who enter body building, power lifting, boxing; men who enter synchronized swimming or field hockey)? Throughout history it is clear that not only women, but both genders have faced seemingly insurmountable barriers when attempting to break into a sport that is not proper or stereotypical for their gender to participate in. Though as a society we are making strides towards equality in sport, such as the advent of TitleRead More How the Introduction of the Individual into a Non-traditional Sport for His or Her Gender Affects t1429 Words   |  6 PagesIntroduction of the Individual into a Non-traditional Sport for His or Her Gender Affects that Individual and the Sport Itself A high school age boy makes the papers when he joins the girls varsity field hockey team at his high school. A woman is judged according to femininity rather than muscle mass in a body building competition. An African American is thought inferior to his white counterparts on the sports field. A woman is discouraged from playing contact sports under the pretext of being tooRead More The Gender of Sports Essay1283 Words   |  6 Pages The Gender of Sports What are the social and cultural costs and benefits of an individual (male or female) entering a non-traditional sport for their gender/sex (e.g. women enter body building, power lifting, boxing; men enter synchronized swimming or field hockey)? In todays society, particularly in the United States, an individual entering a non-traditional sport for his/her gender takes on many tasks besides playing the sport, the individual also takes on the criticism (good or bad)Read MoreMedia Representation Of Women s Sports1707 Words   |  7 PagesWhen men engage in sports, it is seen and interpreted as an opportunity for them to exhibit dominance in the masculinity and as an expression of heterosexuality. When women have traditionally engaged in sports, it has caused commentators to question one’s heterosexuality, to question their femininity, and to almost ridicule the idea of women engaging in a traditionally male-dominated activity. This analysis focuses on media representations of men and women in sports, and the differences that existRead MoreThe Norm And Single Sex Sports804 Words   |  4 PagesRecreating the Norm in Single-sex Sports When investigating the costs and benefits of an individual competing in a sport considered non-traditional for their gender, we must first answer the question of what makes the single-sex status of these sports so important. We know that much controversy often surrounds the assimilation of a certain gender into a sport not traditionally considered their own, but we might forget to ask why this is the case to begin with. First, it is important to acknowledgeRead More Men, Women and Gender Boundaries in Sports Essay623 Words   |  3 PagesMen, Women and Gender Boundaries in Sports Today, we are seeing many changes in regard to gender and its place in the athletic world. More than ever, men and women are crossing gender boundaries and entering a non-traditional sport for their sex. Of course this boundary crossing is significant culturally and socially as it challenges conventional view of male and female characteristics and roles. When altering a customary view of gender in a society, there are both costs and benefits to that

Tuesday, May 12, 2020

The Great Expansion Of The 20th Century Essay - 1666 Words

By the turn of the 20th century, both agricultural interests and large urban cities like San Francisco and Los Angeles needed more water for its rapid growth. In all this great expansion of aqueducts and dams, concerned citizens like John Muir proclaimed that more must be done to protect the majesty and beauty of California before it is all gone. Inspired by the writing of Henry David Thoreau, which published Walden, a landmark book on the topic of environmentalism, and his years exploring and camping in the Sierra Nevada wilderness, Muir began to gather like-minded scientists and thinkers in San Francisco. Efforts by Muir and the formation of his Sierra Club in the 1890s eventually met with success in convincing the federal government to protect the Yosemite Valley from logging and grazing interests, preserving the area into a newly formed forest reserve concept of a national park (Fox, p. 106). Muir had less success in preserving the sister valley of Hetch Hetchy, which eventually was dammed and flooded to use as a reservoir for the inhabitants of San Francisco. Up till the 1950s, environmental activism was fractured among diverse groups with diverse causes: water quality, overpopulation, air quality, clean beaches, toxic wastes, pesticides, endangered wildlife. Yet, in 1950, the Sierra Club, led by native Californian David Bower, eventually secured its national reputation in the battle against another massive dam proposal, this time the Echo Park Dam project in Utah.Show MoreRelatedAP Us History DBQ977 Words   |  4 PagesDBQ American expansionism in the late 19th century and early 20th century was, to a large extent, a continuation of past United States expansionism, while also departing with previous expansionism in some aspects. During the period of time between the late 19th century and early 20th century, America was going through significant changes. After a revolution in Cuba against the Spanish, as well as the Americans starting the Spanish-American War, the Americans received several territorial concessionsRead MoreCapitalism Has Evolved Into Imperialism1589 Words   |  7 PagesAt the turn of 19-20th centuries, capitalism has evolved into imperialism. The world was almost completely divided between the major powers. Uneven economic and socio-political development intensified. States, which entered the path of capitalist development (USA, Germany and Japan) after the others, quickly moved forward and pressed the old capitalist countries - Great Britain and France out of the global markets, aggr essively seeking redistribution of colonies. The most acute contradictions haveRead MoreThe 19th And 20th Century Imperialism1297 Words   |  6 PagesThe 19th and 20th century imperialism was substantially about the exploitation of the empires colonies and thus was not a necessarily an ‘civilizing mission’. During the 19th and 20th century European powers tried to justify their actions, by claiming that they were trying to re-educate the native population through education, this included Christian missionaries which were placed throughout Asia, Africa and Latin America. However, it became apparent that these powers gained significant wealth byRead MoreEssay on 20th Century English Literature647 Words   |  3 PagesBritish Literature II Defining Literary Techniques of 20th Century English Literature During the 20th Century, much advancement and change occurred throughout English Literature. All of the works we studied from this period were heavily influenced by current events in the world. The writers all examined the world around them and tried to express it through their writings. The three things that weave a common thread throughout all 20th Century English Literature are global warfare, radical artisticRead MoreThe First Glimpse Of Globalization1573 Words   |  7 PagesGlobalization is the process in which a world-wide circulation of goods, ideas, and people takes place. Historically, there were two periods of profound expansion, the 15th and 16th century and 20th and 21st century. In both cases, these eras of globalization were preceded by periods of enriched thinking, sharing, and scientific revolutions. The renaissance is a prime example of an era when ideas and knowledge flourished and spread throughout Europe. This newfound age of discovery resulted in globalRead MorePolitical Party During The 20th Century1411 Words   |  6 Pages the 20th century signifies a large part of American history. The events that occurred during that time period helped mold the United States into the world leader it is today. While the 20th century was dominated by Democratic leaders, the Republican party still had presidential icons such as Ronald Reagan, George H.W. Bush, and Dwight Eisenhower. With the amounts of political pull on both sides, it raises the question as to which political party was more successful during the 20th century. AlthoughRead MoreCadbury : A Leading Chocolate And Confectionery Manufacturer1638 Words   |  7 Pagesconcentrated on the cocoa business, which led to the firms expansion, until 2010 that Kraft; the US food company took over it. (Cadbury, ‘n.d.’). Cadbury is noteworthy, as it has kept all its historical documents accessible, which helps to the subject of the business and cultural concept, since there is lack of studies in this era. In this essay we consider the question of whether Cadbury’s represents a ‘typical’ example of 19th Century family capitalism by examining the features of this businessRead MoreImperialism : The Age Of Imperialism1010 Words   |  5 PagesIndira Yuldasheva C band Expansionism Essay The late 19th century and early 20th century is known as the â€Å"Age of Imperialism†, a period in which major world powers, including the United States, adopted a policy of expansionism. Expansionism is defined as the policy of territorial or economic expansion, which is often achieved through diplomacy or military force. During this time period, the United States notably acquired territory in the Pacific and Latin America. The nation’s growing colonialRead MoreHistory of Music Education in America1580 Words   |  7 Pages America has a great history from the beginning. It began with the migration of people from Europe. They colonized the states and began life there. They eventually fought for their freedom and now are the United States of America. Within this history is another profound history, which is the history of music education in America. Music education has changed and grown dramatically from century to century from the 18th century to present times. Each century show a great moment and growth in the historyRead MoreThe Major Events Of The 20Th Century Were Characterized1612 Words   |  7 PagesThe major events of the 20th century were characterized by devastating political experiences of wars and totalitarianisms that were born out of the shifts in philosophical, social, political and economic ideologies and movements across many regions of the world. During this time in history, communism took root in many states where people took control of the economies in order to establish a communist society that was based on a social economic order that was structured upon common ownership of the

Wednesday, May 6, 2020

Ku Klux Klan Essay - 1412 Words

Ku Klux Klan The Ku Klux Klan, or KKK as we all know today, was created in the spring of 1866. Six Confederate veterans who formed a social club in Pulaski, Tennessee founded it. This version of the KKK only lasted for six years, but it left enough tactics and rituals to last a lifetime. These rituals and tactics would be used in following generations of KKK-goers. (Ingalls, 9) The Klan, at first, was a very small group and kept everything in secrecy. The exact date the Klan began is ambiguous. Even though the Klan was in to this secrecy bit, the six KKK members initiated new members into their social club. (Ingalls, 9) A year after the creation of the Ku Klux Klan, the onetime social club joined the campaign against the†¦show more content†¦Unfortunately, the Klan quickly moved to more violent pranks. (Ingalls, 12) The Klan would now taunt and meddle with blacks. The Klan leaders proved unable to control their followers. It had gotten out of control and the KKK had become too large and spread out. Although the violence was often promiscuous, there was a method to all of the madness. The victims were almost always black, or if white, associated with the hatred of the Republican Party. The Klan had fear of black equality and sparked attacks on schools setup for freed slaves. The Klan would warn the blacks not to attend school, and would scare the teachers out of town. (Ingalls, 12-13) Many groups started forming around the south. They were often called Ku Kluxers. The Klan was being noticed as The Invisible Empire. Klans of all sorts were being formed left and right yet they all formed just as the Tennessee Klan did. They were the basis and foundation for the whole fad. The Klan became the greatest terror in 1868, when their attacks were against Republicans and elect Democrats. Thousands of blacks and whites fell victim to the murders and beatings given by the KKK members. (Ingalls, 13) In 1869, General Forrest, the Grand Wizard of the KKK, ordered Klansmen to restr ict their activities. The Klan was getting out of control fast. Congress passed a Ku Klux Klan Act in 1871. By the end of 1872, the federal crackdown had broken the back of the Ku Klux Klan. Although there was aShow MoreRelatedKu Klux Klan714 Words   |  3 PagesKKK or Ku Klux Klan. Rosa Parks added to the topic of the KKK by saying, â€Å"It was just a matter of survival†¦ of existing from one day to the next. I remember going to sleep as a girl and hearing the Ku Klux Klan ride at night and hearing a lynching and being afraid the house would burn down† (Parks). The KKK, scattered through the US, has increased and decreased as they try to accomplish their mission by using lethal tactics. The club’s history all started in the south. The Ku Klux Klan originatedRead MoreKu Klan And Ku Klux Klan1359 Words   |  6 PagesKu Klux Klan 2 Abstract The Ku Klux Klan was formed in Tennessee during December, 1865. They were originally made by former confederate soldiers to keep balance in society. After their job was done they went years without being heard of again. This time they grew in popularity and used their power to intimidate others to get their way. They killed and harassed many people. After years of destruction beginning from the late 1800’s all the way through mid 1900’s, they lost their power. ThereRead MoreThe Ku Klux Klan And The Klan820 Words   |  4 PagesThe Ku Klux Klan has massively reduced by 1927. While it peaked from having over 3 million members in 1925, it had no more than several hundred thousand in 1927. Night riding of the Klan led to at least 50 people getting flogged during a two year period. Outcries of the populace of Georgia and the Carolinas brought arrests and convictions of the Klan. Therefore, the Klan was forced to retreat. The Klan endured other handicap when local Klan in the North chapters began to develop ties with AmericanRead MoreThe Ku Klux Klan And The Klan1901 Words   |  8 PagesThe Ku Klux Klan Supreme Justice Thurgood Marshall once stated that â€Å"the Ku Klux Klan never dies. They just stop wearing sheets because sheets cost too much† (Biography Staff, 2017). With the birth of America in 1776 and the Klan emerging in 1866, the not-so-invisible empire has claimed a place in America’s history. During the centuries, three summits have risen and declined, each wave becoming more open about their appearance than the last, proving to a point, that Thurgood Marshall’s quoteRead More Ku Klux Klan Essay1280 Words   |  6 Pagesgeneral. They have a quot;my way or no wayquot; attitude, and it shows in examples like the Ku Klux Klan. The Klan itself was based on ignorance and bigotry. They established the Klan because they were bored, but little did they know how much their small club would impact American history. The Klan started slowly with few members but then it grew to 550 000 at the official end of the Klan. The Ku Klux Klan’s eventual collap se and early declined in active protests against blacks was due to the probingRead MoreThe Beginning Of The Ku Klux Klan749 Words   |  3 PagesThe start of the Ku Klux Klan (KKK) in 1866, expanded throughout most of the southern states by 1870. This Klan is known for its discrimination against African Americans, which has had major effects on today’s society. â€Å"Making or perceiving differences and distinctions,† is the definition of discrimination (Webster dictionary). Not only did they discriminate against Africans Americans but also Jews, and Catholics (history,com staff). Since the birth of the KKK society was not only affected by theRead MoreThe Ku Klux Klan Essay804 Words   |  4 PagesThe Ku Klux Klan A cult is a type of religious organization that stands apart from the larger society. These groups often have a charismatic leader and they create their own radical beliefs. A cult that is very widespread in the United States and claims to be largely apparent throughout the world is the Ku Klux Klan or the KKK. The Ku Klux Klan is a cult that claims to be promotersRead MoreThe Resurgence Of The Ku Klux Klan1890 Words   |  8 Pagesinvestigation is to delve into the question of: to what extent was the resurgence of the Ku Klux Klan during the 1920s a reflection of societal change? In order to assess this question from multiple perspectives on the topic, research is needed to further look into the Klan’s motives both prior to their revival as well as after. Events in the 1870s, when the Klan ended, as well as events in the 1920s, when the klan was reborn, will be considered in this investigation in order to make connections betweenRead MoreThe Ku Klux Klan ( Kkk )1554 Words   |  7 PagesThe Ku Klux Klan (KKK) came into being in 1865 and was widespread in the southern states of the USA. It was founded by former Confederate veterans in Pulaski, Tennessee. It was a movement, formed after the civil war of America, to oppress the Republican Party’s policies of reconstruction. Few years after its formation, the movement engaged in war, fear and hatred in the war-ravaged south. The group’s activities during this period have had adverse effects on the American society that still haunt themRead More The Ku Klux Klan Essay1255 Words   |  6 PagesThe Ku Klux Klan The Ku Klux Klan, better known as the KKK, was started in Tennessee in 1866. The people who believed in White Pride came together against the advancement of African Americans, Jews, and other minorities. The KKK members were very violent and used harsh actions to get their point across, but their actions were supported by their strong belief in their religion and the culture in which they were brought up in. The Klan did as it believed, they did what they thought

Diploma in H Free Essays

string(100) " they have paid for, and maintain the key to customer satisfaction is the level of product quality\." [pic] Diploma in Hospitality and Tourism HT 1020 Marketing in HT The outlet of Carrefour ® Lecturer: MR. Alvin Group name: 4+1 Group members: LI CHUNYAN |1111/9205 | |LIU FANGYU |1108/8812 | |HUANG JIAHUI |1112/9271 | |XU KE |1109/8920 | |YAO SHI |1201/9343 | Table of Contents 1. Introduction†¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. We will write a custom essay sample on Diploma in H or any similar topic only for you Order Now 2. Background†¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦3 3. Marketing Research†¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 3 3. 1 Marketing Concept†¦Ã¢â‚¬ ¦.. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦3 3. 2 Service Marketing†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 4 3. 2. 1 Environment†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. †¦Ã¢â‚¬ ¦. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦5 3. 2. 2 Service concept†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. †¦Ã¢â‚¬ ¦Ã¢â ‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 5 3. 2. 3 Quality of service management†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 5 3. 2. 4 Four-dimensional customer service†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 6 3. 3 Micro Macro Environment Assessment†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 6 3. 4 Analyze Consumer Behavior †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦7 3. 4. Cultural Factors†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 8 3. 4. 2 Social Factors†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã ¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦8 3. 4. 3 Personal Factors†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦8 3. 4. 4 Psychological Factors†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 9 3. 5 Segmenting Consumer Markets.. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 9 4. News†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦10 4. 1 The Asia market territory is narrowing†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦10 4. 2 Suspected price fraud†¦Ã¢â‚¬ ¦Ã¢â ‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 11 5. Recommended Strategy Implementation Plan†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 11 6. Conclusion†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 11 Reference†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 12 1. Introduction Our group has chosen Carrefour ® for our project. In this report, firstly we will introduce its history briefly and then we will focus on 5 areas to analysis assessment and provide the detail that will enhance good marketing image/branding. The report will be conducted by analysis process, including situation analysis, identifying and explaining strategies, target customers needs and wants as well as the recommended implemented plans. 2. Background (History) The Carrefour Company was established by the Fournier and Defforey families in 1959. Over the past 40 years, the Carrefour group has grown to become the first largest retailer in Europe and the second largest retailer in the world, the group currently operates four main grocery store formats: hypermarkets, supermarkets, cash carry and convenience stores. 3. Marketing research 3. 1 Marketing Concept Here are five key concepts under the Carrefour conduct their marketing activities. As we know, Production Concept is a concept where goods are produced without taking into consideration the choices or tastes of your customers. The Carrefour goods in the global procurement. A commodity into Carrefour, manufacturers must first obtain a recognized headquarters negotiations, each branch orders through the system. Carrefour has an international commodity department, responsible for looking for resources in the world, Commodity introduced to purchasing department, then he will ordering the goods . But, Product concept is the understanding of the dynamics of the product and showcase, the best qualities of the product. Carrefour is based on low prices, excellent customer service and a comfortable shopping environment for consumers to provide the required products of daily life. Carrefour limited and carefully select the types of goods , It will first consider the needs of customers ,From customers, employees, vendors, competitors obtain information to adjust the classification and respond to market trends, we need to understand the outside message, and then the reaction in the shop. For example, in 1994, Carrefour did not sell cosmetics, it selling computers in 1995 began selling cosmetics, computers. The Carrefour goods are usually priced lower than other markets . The Carrefour goods are usually priced lower than other markets, In 1987 ,Carrefour in Taiwan set off a sales promotion, reduce price lower than the normal market price of 20% to 50% , Carrefour through such sales way to make a profit . Carrefours through low-cost strategy, not only quickly occupied the market, and gradually establish a major feature of the full range. Sixties and seventies of the twentieth century, Carrefour launched â€Å"Vivez Libre† merchandise, free product is cheap unbranded products, the advertising slogan is: † ‘free product’, no name, just as good, and cheaper. Within two weeks, 80 percent of consumers tried free products, 70% of consumers become repeat customers, This success is based on a basic concept of Carrefour, that customer philosophy. This is the marketing concept of Carrefour. Carrefour did not forget their social responsibility and is committed to safeguard the quality and safety of products, spare no effort to promote th e Carrefour Quality System, and around the farmers in China to jointly develop green products and organic food, from product design, packaging and logistics the pursuit of environmentally friendly low-carbon. In addition, it balance to the † 3c model † 3. 2 Service Marketing The world economy nowadays is increasingly characterized as a service economy that Marketing services holds a unique place in business acumen and required different strategies to be successful. Services are characterized by being intangible, perishable, variable and inseparable from their provider. Marketing Services is not just about selling something, it is a true encounter . In fact, the growth of the service sector has long been considered as indicative of a country’s economic progress. Economic history tells us that all developing nations have invariably experienced a shift from agriculture to industry and then to the service sector as the main stay of the economy . services now increasingly represent an integral part of the product and this interconnectedness of goods and services is represented on a goods-services continuum. 3. 2. 1 Services environment Carrefour supermarket have a warm feeling for consumer, it can increase sales. They offers holiday shopping channels, during the holiday season, customers can enjoy the convenience of shopping and fast. External environment provides parking, special offers the announcement district and have different partition; wine drinking area, recreation area, bulk, grain and oil area, Hardware District. In each partition have the difference between all kinds of goods. The best-selling products usually put in the customer more easily to find it. If you can not find something, inside the supermarket staff will give you the greatest help. 3. 2. 2 Carrefour’s service concept People-oriented . Carrefour attaches great importance to direct contact with the customer a line employee education and training . Because lower-level employees have the biggest impact on service perceptions. So that employees fully understand and comprehend enterprise service marketing’s overall goals, enhance their customer service sense of responsibility and sincere love, and pay attention to cultivate their dealing with customers, and establish a good relationship with the customer. 3. 2. 3 Carrefour’s quality of service management. Quality service ensures that customers are satisfied with what they have paid for, and maintain the key to customer satisfaction is the level of product quality. You read "Diploma in H" in category "Essay examples" For service companies provide intangible products, the evaluation of both the quality of their services include: customer service content beyond the basic services provided by the enterprise, also including the specific quality of the various services offered by the enterprise project. 3. 2. 4 Four-dimensional customer service Carrefour has four-dimensional customer service system that all the stores to install the â€Å"service satisfaction survey system†, they can collect customer feedback as an important indicator of the stores appraisal to urge stores that continue to improve and optimize the services to improve the management level. . 3 Micro Macro Environment Assessment The first time Carrefour created a new type of sales market, the hypermarket in 1963, the first time Carrefour set up the huge supermarket In French in the same year. The first time Carrefour entry international market in1969, for now have more than 10000 stores in 31 countries and area, it is the NO. 39 top Fortune Global 500 in 2012. Although the Carrefour is powerful in the world, it also has the weaknesses; the online shop development of Carrefour is lacking behind as compare to competitors, market in some countries lack of management or expertise in this business. The way of Carrefour to development is at current markets possible to amplification at new aspect, or opens the stores in some countries that it didn’t open before, such as some third-world country, this action not only can set up the new market for Carrefour but also can increate the opportunities of the local. Absolutely, the Carrefour faces some threats; recent years there is a increase of competitors, thus causing a drop in market shares. Economy problem in Europe, has causes many forms of difficulty including revenues, costs and also trades. These are microenvironment of Carrefour. In the macro environment of Carrefour by using PEST to analysis the China market. China’s membership in WTO has helped oversea investor to easily penetrate into the China market due to government standardizing its market laws and regulations to international standards. Having one of the world largest population, the open market to the world has boast China’s economy thus causing increase of wealth in the population, increasing the amount of middle class consumers greatly attracts foreign investors like Carrefour; To enter the market or expand their market shares in China. Due to internationalization, China social and culture is more or less affected as they are more exposed to the world, they are becoming more and more westernize. Better wealth and social changes have also changes peoples buying behavior, consumers who have better income naturally believe that overseas products might be better than local ones. Such belief and buying behavior have causes brand and business from other country to target China’s high spending market. Open market to the world also leads to increase research and development in the country, as company and business coming in means that factory like assembly and production factories will start to move in too. Technology and expertise start to increase in China due to this flop of business vast development. Business like Carrefour who carries house brand will consider moving it’s factories of production to China due to low labor costs and also the improve of technology and expertise will minimize the difficulty of shifting of factory; thus fast improvement in technology and expertise encourages business to shift it’s production or assembly line factory to China. 3. 4 Analyze Consumer Behavior In recent years, Consumer makes many buying decisions everyday. When it comes to shopping, the first thing come to the shopper mind is supermarket. The supermarket and people’s lives are closely interrelated. However, supermarket environment, service attitude, commodity classification create a lot of influence on shoppers desire to shop. 3. 4. 1 Cultural Factors One of the main characteristics affecting consumer behavior is a Culture factor, which exert the broadest and deepest influence on consumer behavior. For Carrefour, the business scope includes daily provisions, clothing, household appliances and etc. They have all kinds of goods that one need. It is now introducing KFC in the shopping concept. FuNaiTe dry cleaning shop is another concept. It has more than 50 different brands available in the market. It is like a collection of store and leisure, catering and entertainment as one of the major integrated stores. They can completely satisfy the consumers â€Å"One-stop shopping† daily life consumption demand. There are three values that Carrefour always adheres to. They are Committing, Caring and staying Positive. They respect the customer’s shopping freedom and want as much customers as possible. For customers, employees and suppliers, they have to trust each other. 3. 4. 2 Social Factors A consumer’s behavior is influenced by social factors. The Carrefour group is also responsible for the society. Carrefour actively participate in China’s public welfare undertakings and community activities, supporting and participating in Beijing’s bid for the Olympic Games and Shanghai world expo bid, and with a variety of forms to the affected areas, hope school, welfare institutions urgently needed goods donated. All of these influences our consumers and let our life more colorful. So people like to go Carrefour for consumption. 3. 4. 3 Personal Factors A buyer’s decisions are also influenced by personal characteristics. The economic situation of buyer is very important in purchasing goods. For Carrefour, they are not only providing the consumer Variety and special commodity to choice, such as food, Personal care, home supplies, Style leisure and so on. But they also have many promotion activities. Let consumer feel the money that was spent is valued. Because of the â€Å"One-Stop Shopping† concept, buyers managed to save time in shopping. Carrefour determined in expanding as many business lines as possible, so that customers can purchase a neat daily necessity catered to all the classes, which located in different level of consumption customers. Commodity classification allows buyers to easily find things they are looking for in the shortest period of time frame. 3. 4. 4 Psychological Factors Psychological factors also play a role in consumer behavior. For example the Carrefour make full use of light and off-price merchandise to create the whole store a better atmosphere. As if making the customer feels the urge to buy upon entering Carrefour. . 5 Segmenting Consumer Markets we can identify from 7 aspects to segmentation consumer market. The first aspect is the geographic segmentation. Geographic Segmentation is collecting and analyzing information according to the physical location of the customers or other data source. Carrefour marketers use geographic segmentation because they know where to sell their products to increase advertising and sales effect. For example, there are different numbers of population among each province in China then Guangdong consists of highest population with 160,000,000 peoples. Therefore, Carrefour should put more attention in Guangdong as the geographic in Guangdong is stronger compare than other province. Secondly, demographic segmentation calls for dividing the market into groups based on variables like age, sex, income, family life cycle, religion, education etc. Carrefour has targeted their demographic segment on age groups to enhance the performance of the organization. By age group report, age group from 15 to 64 years old had the highest number of people. In short, Carrefour Company should focus more on age group from 15 to 64 years old by identify their needs and wants. In this age group from 0-14 years old, they are more demanding in toys, milk, nappies, baby foods and prams. Age group from 15-64 years old has a broader and variety needs such as fashion item, cosmetic, apparels and health care products. Age above 65 have less demand, they like to buy a newspaper. Next, gender segmentation calls for dividing a market into different groups based on sex. Men tend to be cigarette and wine, whereas women tend to cosmetics and clothes. Fourthly, Carrefour marketers focus on the age and life cycle segmentation including provision of different products or use different marketing method for different angles and life cycle group. Fifthly aspect is income segmentation. Since the present income gap still very big, low-income people could not afford some expensive things, such as diamond and gold. Next is psychographic segmentation. It calls for dividing a market into different groups based on social class, lifestyle, or personal characteristics. Finally aspect is behavioral segmentation. This group based on consumer knowledge, attitudes, uses, or responses to a product. Carrefour marketers believe that behavior variables are the best starting point for building market segments. 4. News 4. 1 The Asia market territory is narrowing. On July 5th of 2012, according to people familiar with the matter, Carrefour trapped in big shareholder pressure, they are considering selling its branch, Malaysia, Singapore and Thailand, in order to raise $1 billion. Carrefour has been hiring Goldman group, UBS assist to asset auction. However, the plan is still in the primary stage. 4. 2 Suspected price fraud This year ,on January 6, by the national development and reform commission disclosure suspected price fraud, using the original fiction to attract customers high settlement, not to perform price commitment, misleading price marking and so on the many kinds of fraud. For example, Shanghai Carrefour Nan Xiang shop sales bow and arrow spherical teapot, price tag labeling each 36. 80 Yuan, the actual settlement price 49. 00 Yuan each, Sales clove auspicious teapot, price tag labeling each 36. 90 Yuan, the actual settlement price 66 Yuan each. 5. Recommended Strategy Implementation Plan They should improve the quality of service of the employees, at the same time clearly the price supermarket products. That can not engage in fraud. Attention should be paid to the education and training of the front-line employees in direct contact with customers, so that they fully understand and appreciate the overall objectives of the enterprise services marketing, and enhance their sense of responsibility for customer service and a sincere love and attention to train them to deal with the customer, with the customer to establish good relations and other aspects of high-level skills. 6. Conclusion Through the marketing research of Carrefour, We know that committed, caring and positive, these three values reflect the Carrefour’s culture. The Carrefour marketing concept is to low prices, excellent customer service and comfortable shopping environment for the vast number of consumers with daily life for all kinds of consumer goods. To customer commitment is in the price, product variety, quality, service and convenience and so on, various aspects meet the needs of the consumers. Carrefour as the greatest influence of first-class enterprise in the world, they also still exist some defects to be changed. In general, Carrefour provided the best service to customer and consumer everyday. Let everyone to enjoy better quality of life everyday. Reference list Carrefour. 2011. Current news. [online] Available at: http://www. carrefour. com/cdc/group/our-group/. [Accessed November 11 2011]. Anonymous , 2004 , Carrefour’s mature PR . [online] China : Si Rui management . Available at: http://esoftbank. com. cn/wz/81_9503. html [Accessed November 12 2012] ZhaoQi. 2010. Carrefour difficulties and service mode change. China: WangHan, Wal-mart pattern Vs Carrefour mode. Gai Gai. 2012. Carrefour. [online] Available at: http://baike. baidu. com/view/18119. htm. [Accessed November 11 2012]. CongXiao,N. 2011. Carrefour price fraud event. [online] Available at: http://finance. people. com. cn/GB/8215/210272/234396/16257633. htm . [Accessed November 11 2012] Beckham, H. W 2008,  EBSCO Research Starters – Academic Topic Overviews : Competitive Strategy, EBSCO Publishing Inc. ,  Ã‚  viewed 10 November 2012, Ebsco Host database. Porter, M. E 2008, The Five Competitive Forces that Shape Strategy. Harvard Business Review, p. 86-104. How to cite Diploma in H, Essay examples

Digital Music Piracy Essay Example For Students

Digital Music Piracy Essay Although this ongoing issue is in a way hard to control, record label companies, Internet service providers, along with overspent around the globe should associate more to carry out existing solutions that would end digital music piracy. In these Peer-to-peer file-sharing sites people would download and upload misappropriated digital media. Many people who take part in this type of exchange recognize this process as file sharing. However, under a court of law in the United States and other parts of the world is considered to be illegal distribution of media or copyright infringement. The file sharing process involves a hacker (or an individual who hacks into other computer systems) pirating chital music to then upload the media file into the Peer-to-peer file-sharing website. Where individuals who refuse to compensate the recording music artists and their record label company, would then download the digital music of desire into their computer. We will write a custom essay on Digital Music Piracy specifically for you for only $16.38 $13.9/page Order now Many music artists come from lower social status, which in most cases inspired them to work very hard in recording studios in hopes of someday waking up rich and famous. With corrupted individuals continuing to leak out their talented work of art for public enjoyment free of charge, their dreams might not be fulfilled. Just like a skilled carpenter gets compensated by individuals who hire him for his unique field of work, the same guideline should apply to talented music artists. Due to this ongoing dilemma in the music world and other entertainment industries, there is a decline in overall record sales including concert ticket sales compared to a decade or two ago before the Internet revolution began. Some are afraid that if digital music piracy continues, the creativity among the talented music artists might slow down or eventually come too halt. Currently, recording companies from every different type of music genres are playing the blame game concerning lost revenue with consumers (Williams). Resulting in recording companies paying the artists themselves a lower percentage from royalties received from sold music records of artists. Besides the recording artist, digital music piracy also directly affects talented music producers and songwriters who are relying on sold records in order to get a piece of the pie. By Sandpaper 2 like murder but without paying the people who are accredited with the creation of hat song destructive in a way. As proof to the damaging cause of digital music piracy, the Institute for Policy Innovation concluded a study. The analysis shows that an estimated annual harm to the United States economy due to digital music piracy is $12. 5 billion dollars in losses, 71,060 lost Jobs, and $2. 7 billion dollars in lost wages to American workers (Seek). A first step that can be carried out by recording company is teaming up with Internet providers who can then trace down IP addresses of individuals who are downloading copyrighted digital music. Not only could this be applied for illegal music download but to pirated movies and eBooks. Prior to beginning any legal actions to any law breaking individuals, a warning should be given. Informing the individual that if the illegal activity continues legal actions will be pursued by the record companies or their lobbyist the ARIA. If after the given warning the hackers or individuals continue infringements of the copyrighted digital music than a lawsuit should be follow by the record companies along with its recording artists. A second solution to this dilemma would be educating individuals at an early age of the importance of compensations to talented music artists and other people who help create the record. Educating them of illegal music download being against the law betraying the songwriters and recording artists who create it. Preventing the careers of new recording artists and striving music bands. As well threatening the employment of working people from professional recording engineers in the studios to music retailers and their entire staff. .u6ca31d21aef1910434471d22a63f2ab1 , .u6ca31d21aef1910434471d22a63f2ab1 .postImageUrl , .u6ca31d21aef1910434471d22a63f2ab1 .centered-text-area { min-height: 80px; position: relative; } .u6ca31d21aef1910434471d22a63f2ab1 , .u6ca31d21aef1910434471d22a63f2ab1:hover , .u6ca31d21aef1910434471d22a63f2ab1:visited , .u6ca31d21aef1910434471d22a63f2ab1:active { border:0!important; } .u6ca31d21aef1910434471d22a63f2ab1 .clearfix:after { content: ""; display: table; clear: both; } .u6ca31d21aef1910434471d22a63f2ab1 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u6ca31d21aef1910434471d22a63f2ab1:active , .u6ca31d21aef1910434471d22a63f2ab1:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u6ca31d21aef1910434471d22a63f2ab1 .centered-text-area { width: 100%; position: relative ; } .u6ca31d21aef1910434471d22a63f2ab1 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u6ca31d21aef1910434471d22a63f2ab1 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u6ca31d21aef1910434471d22a63f2ab1 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(; position: absolute; right: 0; top: 0; } .u6ca31d21aef1910434471d22a63f2ab1:hover .ctaButton { background-color: #34495E!important; } .u6ca31d21aef1910434471d22a63f2ab1 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u6ca31d21aef1910434471d22a63f2ab1 .u6ca31d21aef1910434471d22a63f2ab1-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u6ca31d21aef1910434471d22a63f2ab1:after { content: ""; display: block; clear: both; } READ: The Culture In Film Music EssayInforming the kids of the consequences that occur if ever caught like the Minnesota mother who downloaded 24 songs illegally and became the first person sued by the ARIA (Recording Industry Association of America) for copyright infringement with fines totaling $1. 9 million dollars (Stevens). Making the young generation feel terrified and afraid of illegal music downloads similar to programs D. A. R. E. Or Drug Abuse Resisting Education. A police prevention program educating kids in schools nationwide of illegal drugs and informing them of the uses regarding drugs like cocaine, heroine, etc. ND their physical effects. This approach would make kids keep in mind that not paying for downloaded digital music from the Internet is breaking the law. Being hopeful that the young generation will think twice before trying to download digital music illegally from Peer-to-peer file- sharing websites in the future. Another solution to controlling digital music piracy would be to collaborate with the federal government or Department of Justice in creating a special unit specializing in copyright infringements. This task force can potentially focus on shutting down Peer- hem from the Internet if they dont comply with the copyright law that protects recording companies and its artist from piracy. As can be seen in the specifications stated above regarding the affects of digital music piracy to music industry, record companies should innovate ways to fight against piracy. It should get Internet providers who can be key players in controlling more this dilemma to cooperate for the good cause of helping out young music talent to strive and succeed in the music world.

Friday, May 1, 2020

smoking in public places Essay Example For Students

smoking in public places Essay Smoking Smoking is a topic I feel strongly about. Not only is it a nasty habit but it is also harmful to your health. Smoking in public places should not be allowed because it is inconsiderate to those who want to lead a healthy life. Here are a few facts about cigarettes. The tars found in cigarettes are carcinogenic, which means cancerous. To name just a few, some tars that are found in cigarettes include benzyrenes (which is the chemical in rat poison), aromatic amines, chrysene, phenols, cresols, carboxylic acid, metallic ion, radioactive components, pesticides and additives. The gases from cigarettes are carbon monoxide, carbon dioxide, nitrosamines, vinyl chloride, formaldehyde, nitrogen oxides, hydrogen cyanide, ammonia and pyridine. More importantly, let us forget last but not least that the nicotine that everyone wants to get high off of is actually the natural insecticides that plants make. So in reality they are smoking and getting high off of insecticide to only name a few. There are over three thousand chemicals in cigarettes including the environmental smoke that comes from them. Since there are a large number of smokers in spite of the harmful risks to their health, it is difficult to avoid being in their presence and being affected by their hurtful habit. This brings about the question of to what extent is passive and side stream smoke harmful to other. People may not realize how second hand smoke really affects nonsmokers, so let me point out some facts about it. The concentration of nitrosamines is ten to fifteen times more in side stream smoke, which is the smoke that burns off the ends of the cigarette. Passive smoke is the smoke that a smoker inhales that becomes filtered in their lungs and then exhaled. This kind of smoke is dangerous also but not as much as side stream smoke. A significant amount of people that smoke have measurable amounts of emphysema even though it may take years for it to get bad enough to detect. Environmental smoke increases the rate of lung cancer in nonsmokers by thirty-four percent, or three thousand cases each year. Twenty percent of lung cancer deaths are attributable to passive smoke. If after all this information you can still pick up a cigarette, you need to ask yourself how much you really care about your body.Think about it!